Theoretical approaches generalisation to the nature of an enterprise innovative strategy

Oleksandr Mykolayovych Semenyuk


Abstract


The place of innovative strategy in the system of enterprise strategies is specified, on the basis of which, its role as a primary strategy for the enterprise in the current conditions of market relations is defined. Main types of enterprise strategies are investigated. It is proved that innovative strategy must be developed with the highest efficiency because of its primary importance, since this strategy is a prerequisite for effective long-term development of domestic companies in the current market conditions. Theoretical aspects of the innovative strategy are investigated. The study summarizes the opinion of leading foreign and domestic scholars concerning the understanding of this concept. On the basis of these scientific concepts main features, peculiar for scientific literature, are highlighted. Having generalized the approaches of leading experts in the field of economic knowledge as to the content of the company innovative strategy concept, author's vision of the essence is stated.


Keywords


innovative activity; the development of an enterprise; strategy; innovative strategy; enterprise strategies system

Full Text:

PDF

References


Dimitrov, A. N. (2007). Innovative strategy in the strategy of the enterprise [Ynnovatsyonnaia stratehyia v systeme stratehyi predpryiatyia]. Proceedings of the Odessa Polytechnic University, 1(27), 278-283.

Sumets, A. N. (2005). Enterprise strategy [Stratehyia predpryiatyia]. Kyiv: Professional.

Stadnyk, V. V. (2011). Strategic management of innovation development company [Stratehichne upravlinnia innovatsiinym rozvytkom pidpryiemstva]. Khmelnytskyi : KhNU.

Ehorkyn, S. S. (2011). Formation of innovative development strategies of the food industry [Formyrovanye ynnovatsyonnoi stratehyy razvytyia predpryiatyi pyshchevoi promyshlennosty]. Bulletin of the Krasnoyarsk State Agricultural University, 2, 47-52.

Koval, A. A. (2011). Conceptual approaches to strategy innovation management company [Kontseptualni pidkhody do formuvannia stratehii upravlinnia innovatsiinoiu diialnistiu pidpryiemstva. Bulletin of KNUTD, 3, 134-138.

Podrieza, S. M. Kamianetsk, O. V. (2006). Features and problems of building an innovative strategy in the strategic development of the Company [Osoblyvosti ta problemy pobudovy innovatsiinoi stratehii v systemi stratehichnoho rozvytku pidpryiemstva]. Formation of market relations in Ukraine, 7, 48-52.

Matveeva, T. V. (2010). Creating an innovation strategy of the company oil production complex [Formyrovanye innovatsionnoi stratehyy predpryiatyia neftedobyvaiushcheho kompleksa]. The modern economy, 10, 64-69.

Novytskyi, V. I. (2007). Imperatives of Innovation Development [Imperatyvy innovatsiinoho rozvytku]. Economy of Ukraine, 1, 45-48.

Skibitskyi, O. M. (2009). Innovation and investment management [Innovatsiinyi ta investytsiinyi menedzhment]. Kyiv: Center of educational literature.

Hrynov, A.V. (2003). Innovative development of industrial enterprises: concept, methodology, strategic management [Innovatsiinyi rozvytok promyslovykh pidpryiemstv: kontseptsiia, metodolohiia, stratehichne upravlinnia]. Harkiv: INZhEK.

Dorofeev, V. D. (2003). Innovation management [Innovatsyonnyi menedzhment]. Penza: Publisher of Penza State University.

Fatkhutdynov, R. A. (2007). Innovation management [Innovatsyonnyi menedzhment]. St. Petersburg: Pyter.

Kravets, I. V. (2012). Forming a strategy of innovative development companies based pig industry SWOT – analysis [Formuvannia stratehii innovatsiinoho rozvytku pidpryiemstv haluzi svynarstva na osnovi SWOT – analizu]. Ahroinkom, 10, 48-50.

Yankovets, T. M. (2010). Innovative Strategies light industry as a means of implementing its innovation potential [Innovatsiini stratehii pidpryiemstva lehkoi promyslovosti yak zasib realizatsii yoho innovatsiinoho potentsialu]. Current Economic Issues, 2, 167-174.

Kulaiets, M. M. Kutsekon, L. O. (2009). The strategy of innovative development of farms [Stratehiia innovatsiinoho rozvytku silskohospodarskykh pidpryiemstv]. Ekonomika APK, 7, 75 – 80.

Antoniuk, L. L. (2003). Innovation: theory, mechanism design and commercialization [Innovatsii: teoriia, mekhanizm rozrobky ta komertsializatsii]. Kyiv: KNEU.

Yankovskyi, K. P. (2001). The organization's investment and innovation [Orhanyzatsyia investytsyonnoi i innovatsionnoi deiatelnosty]. St. Petersburg: Pyter.

Kovtun, O. I. (2012). Innovation strategies in the system to ensure competitiveness [Innovatsiini stratehii v systemi zabezpechennia konkurentospromozhnosti pidpryiemstva]. Innovative Economy, 12 (38), 75 – 88.

Pavlenko, I. A. (2006). Economics and organization innovation [Ekonomika ta orhanizatsiia innovatsiinoi diialnosti]. Kyiv: KNEU.

Fedulova, I. V. (2009). Strategic directions of innovative development of the industrial enterprise [Stratehichni napriamky innovatsiinoho rozvytku promyslovoho pidpryiemstva]. Proceedings NUFT, 29, 108-111.

Verhal, K. Yu. (2011). Theoretical approaches to the classification of innovation strategies [Teoretychni pidkhody do klasyfikatsii innovatsiinykh stratehii]. Theoretical and practical aspects of the economy and intellectual property, 2, 214-219.

Chubai, V. M. (2010). The essence of innovation strategies and types of engineering companies [Sut i vydy innovatsiinykh stratehii mashynobudivnykh pidpryiemstv]. Bulletin of the International Nobel Forum, 1 (3), 347-356.

Ocheredko, O. O. (2011). Innovation Strategy as a modern management tool development company [Innovatsiina stratehiia yak suchasnyi instrument upravlinnia rozvytkom pidpryiemstva]. Theoretical and practical aspects of the economy and intellectual property, 4, 47-54.

Shehda, A. V. (2002). Management [Menedzhment]. Kyiv: Znannia.


Article Metrics

Metrics Loading ...

Metrics powered by PLOS ALM

Refbacks

  • There are currently no refbacks.




Copyright (c)



 

Articles are distributed under Creative Commons Attribution  International 4.0 (CC-BY-NC 4.0) 


Science Works Journal "Ekonomichnyy analiz"

ISSN 1993-0259 (Print)  ISSN 2219-4649 (Online) DOI: 10.35774/econa


© West Ukrainian National University

© «Ekonomichnyy analiz», 2007-2023